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How to Host a Successful Pet Event

You know you're supposed to hold events. It will bring more traffic to your store. It will help you stand out from your competition. Why wouldn't you?

The likelihood is that you either have no idea where to get started or no time to sit down and[...]

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How Pet Businesses Can Fight Pet Obesity

The beginning of the year is the time for weight loss goals, new gym memberships, and the popularity of fad diets geared toward "shedding off the pounds." We set goals at the beginning of the year and aim for a healthier, better version of[...]

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Depressed? The Pet Effect Recommends Cat

Feeling stressed lately? Get a cat.

Benefits of cat ownership include reduced risk of heart attack, relieved depression, accelerated heart attack recovery, lowered blood pressure, lessened risk of allergies and eczema in children, reduced stress[...]

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The Ultimate Guide to Using Instagram to Drive Pet Owners to Your Store

You walk into a coffee shop, order your go-to coffee, give them your name, and step to the side. As you wait, you pull out your phone and open an app. Which app do you tap?

If you're like 800 million other Americans (as of Sept 2017), you likely[...]

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Pet Products That Encourage the Human-Animal Bond

Every morning, my alarm goes off at 5:55 am. And 6:00 am. And 6:05 am. Each alarm has a specific purpose - purposes that my cat has learned for himself as well.

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Preparing for Global Pet Expo 2018

The beginning of the year marks the start of a brand new season of pet trade shows and industry events all year long. One of the most anticipated events of the pet industry is none other than Global Pet Expo, and the show is expected to be big as[...]

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The Quick Guide to Pet Store Marketing in 2018

You've seemingly done it all:

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Year In Review: The Pet Industry in 2017

That's a wrap.

2017 is over. Can you believe it?

What a year. We won't get into the heavy details of politics and economics, but it's been quite the year. The same can certainly be said for the pet industry, which continues to grow at a[...]

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Pet Industry Mergers & Acquisitions of 2017 (Updated)

Author's Note: This article was originally published on July 5th, 2017 and has been updated on December 15th, 2017 for completeness. If we are missing any, please reach out to us and let us know who was involved and how we can get more[...]

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Why Protecting Pet Choice is Important

Imagine this:

One day, you come home from work and sit down at the table for your weekly dinner with your family. Throughout the meal, you chat about your day and start making plans for the weekend.

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