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2018 Pet Containment Trend Forecast

Pet containment is one portion of the pet industry that (let's face it) hasn't seen a lot of change as of late. In fact, over the years, we've seen a lot of the same rabbit hutches and chicken coops that have always been manufactured. However,[...]

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The Pet Store's Guide to Creating a Successful Facebook Ad

Imagine this:

After spending time and resources coming up with just the right clever post on Facebook (coupled with an adorable image of one of your customer's pets in your store), you're ready to hit "post" and send it out to the world. Your[...]

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Six Things You Need Before Expanding Your Pet Store

If you've been keeping up with the latest pet industry trends, you know that expanding pet store operations is a popular thing to do to grow your business.

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How to Add Customer Value When You Can't Compete on Price

They did it again. Just when you thought it couldn't get any lower, That e-commerce giant (also known as Amazon) has lowered the price on your top selling brand of dog food by another $5.

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The Key to Enforcing MAP Policies in the Pet Industry

E-commerce is on the rise and with it are prices that are more competitive than ever. With online retailers competing so rigorously, many independent pet retailers are having a hard time keeping up.

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An Inside Look at Pet Tech's Affect on Customer Relationships

Love it or hate it, technology has always been intended to make our lives easier. Since we learned how to make fires, humankind has been working on ways to improve our lives through tools and technology designed to make us more productive and[...]

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Beyond the Label: Identifying Key Trends in High Quality Pet Food

Jessica is a 26 year-old pet owner with two cats and a dog. She frequents her local pet store every couple of weeks to pick up the essentials: cat litter, cat and dog food, and even sometimes a new toy for her pets to enjoy.

As she walks down the[...]

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A Guide to Pet Store Marketing With Valuable Content

Whether it's a first pet or an addition to the family of furries, there's no doubt that pets comes with new responsibilities and, often, many unanswered questions. When pet owners aren't sure what to do next, where do they often turn to (hint:[...]

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7 Books Every Independent Pet Store Owner Must Read

The pet industry is ever-changing, and keeping up with the trends, demands, and sales cycles is what separates the fast-moving and strong businesses from those lagging behind. One of the most effective ways to gain this information is to read[...]

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Key Trends from SuperZoo 2017

SuperZoo 2017 has already come and gone, and this year's pet trade show was certainly one for the books. Over 10,000 pet professionals turned up for the educational seminars, lectures, and multitude of pet products that were presented at the show.

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