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4 Creative Ways to Boost Pet Food Sales

The pet food sector is the most lucrative category in the pet industry, making pet retailers in the United States collectively up to $8 billion per year. Breaking it down even further, 41% of pet retailer sales came from dog food, supplies and[...]

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Applaws Answers: Why Limited Ingredient Pet Food?

Now identified as one of the most prominent pet food trends, limited ingredient pet food has taken the pet industry by storm. Pet professionals are intrigued by the category and have plenty of thoughts concerning what it consists of, how it's[...]

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Discussion: Should the Pet Industry be Owned by Pet Food?

Whether you're a pet store employee, a distributor rep, or even just a pet owner, there's one thing about the pet industry that everyone has noticed: pet food, and especially dog food, is king.

Of the $60.28 billion spent on pet supplies in 2015,[...]

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How Moisture in Pet Food Can Greatly Affect Pet Health

For the last few decades, the number one form of pet food for most dog and cat owners has been dry kibble. Pet food was first manufacturered in the early 1860s and was a dry biscuit made out of wheat meals, vegetables, beetroot and beef blood.[...]

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The Benefits of Having Limited Ingredients in Pet Food

As the pet humanization trend grows stronger and stronger, consumers are always on the look out for cat and dog food that meets their ever-changing needs. In the U.S. today, 95% of pet owners consider their pets to be a part of the family. With[...]

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