The Selling Point

WizSmart: These Pee Pads Are a Game Changer

When it comes to pee pads, they’re basically a one-time use product that ends up in the landfill, plus they don’t even really work that well. Pee pads have been the same for a long time — there hasn’t been innovation or differentiation, and pet[...]

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Fresh, Frozen, And Raw Pet Foods: Their Rise In Popularity And How To Capitalize

Fresh, frozen, and raw pet foods are on the rise among pet lovers. This is good news for local pet stores, as it is difficult for online retailers to store, ship, and handle these products. However, these specialty pet foods are also[...]

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Designing Pet Products That Retailers Can't Say No To

What kinds of pet products are today's pet specialty retailers looking for? That is the question of a lifetime.

The short answer: the kind that will sell.

At the core of the discussion, we all have a basic understanding of what pet stores are[...]

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